w0mbat
Posts: 373
Joined: 12/6/2001 From: Lake Havasu City,
AZ, USA Status: offline
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Be careful who you market your ideas to. There are a couple large companies out there that will talk with you and sound interested but steal your ideas and market them. I know this from experience. As far as marketing your own designs go, in order to be sucessful and able to complete with the "big boys" you need to start with a lot of cash or a very big loan. Unless you are previously experienced, you will need to hire a customer service person, wesite design, advertising agency, and a marketing director. Most smaller RC companies that I have dealt with have no clue about service or marketing. They are designers at heart and that is all they know. You can sell a flying brick if it is marketed correctly - look at Top Flite! It's really tough to sell products without marketing or advertising. You also have advertising costs every month, inventory, website updates, new product development, rent, etc. Not to mention the hundreds of calls from guys that just want to talk RC! One kit design will not provide you enough money to handle all these expenses. You could make enough from an ARF design to support this type of business (at least for a couple years) but you will need $150,000 or more in cash up front in order to fund each design. I hope everything works out well for you with the "big boys"!
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