ORIGINAL: FrankHawks
AMA needs to triple the amount of non-dues revenue they currently generate
How did you guys miss this one ?
Not missed, but that subject has not been considered significant by the membership. The first thing to be done there is to raise the advertising rates for
MA to free-market levels. AMA's
MA has almost twice the distribution - conscripted distribution at that - yet they lose a million dollars per year on the magazine. Bring it up to a break-even and there is a million in the jeans.
MA costs more than the member insurance plan. All you need to do is to go to the Auditor's Reports, and it's in black and white for those that can read a most simple Audit Report.