RE: What's going on with the NSRCA?
And to answer your question, Don, I would like at the most to see the member being able to choose whether they receive their K-Factor electronically or by mail. Personally, I like having the hard copy (that's not printed from my printer!); but I also still buy CDs just to load onto my iPod so that I have the physical disc.
I could be in the minority, but I don't see any compelling reason why the electronic K-factor would save us a substantial sum of money. Perhaps a larger percentage of money due to the size of the organization relative to the distribution costs. If we went to all electronic marketing deliverables at my work (Horizon Hobby, which I would say comprises over half of what we do), we wouldn't save much because of all of the graphic artists that have to actually develop these items. That being said, the cost percentage would be a drop in a bucket because of how large our company is.