This is where the misunderstanding with NitroModels Inc. originates from.

NitroModels Inc. does not follow the "standard business model".
And, comparing HVAC service to an online-retail business is a poor example.

Many online retailers, including NitroPlanes use a "direct distribution" business model.
HobbyKing goes even further from the standard, and uses a "drop shipping" service.
In other words: the merchandise you receive maynotactuallybe stocked byyour online retailer.

"Wholesale-to-the-public" is a much better comparison, when referring to American distributors of Chinese products.

Nitro Models is -in fact- an online distributor, as well as a retailer.

The customer benefits from a lower price with direct distribution; however, the possibility of brick-and-mortar or on-callcustomer service does not exist.

No warranty, express or implied: http://www.nitroplanes.com/teandco.html