Originally Posted by
franklin_m
Transparency does not equal expense. Much of the information they should be collecting already. Are you trying to say they don't know their demographics? Or how they're changing over time? Are you saying they can't figure out how many of these "loss leader" programs turn into repeat dues? If they have metrics, let's see them. What they have already? Why not?
It certainly does. If you're familiar with the process then you already know organizing the data and presenting in a readable and understandable fashion as well as publishing it to the general public is another work effort in and of itself. Not to mention all the follow-on the work effort involved with answering all the questions from the public/membership associated with such data.
When assessing the costs associated with any business process it's important to fully understand all the costs associated with that process.
The AMA is a 501(c)(3) organization and subject to many legal reporting requirements. If you feel you're not receiving the information you're entitled to you're certainly entitled to pursue legal action.