BVM charged what he believed were 'market-driven' prices based on what he was offering, which were top notch aircraft and accessories that were 'thought out/developed' by folks who actually flew them and knew what was required to produce a safe, reliable aircraft. The fact that he was in business for so long proved his pricing model to be valid.

Whether or not the market will accept the same type of pricing once JL takes over is yet to be determined..........worst case, they go 'cheap' and have a FE situation on their hands. Best case, they are able to produce the same product at a lower cost which they pass on (all or part) to the consumer.