We have been actively testing and evaluating modules, advising manufacturers on what members want as far as features and what we feel they will be willing to pay but as a 501c we are not, nor do we have any business being in the manufacturing sector

Further, while you call it proactive, many (most?) members would have a fit if the AMA started selling these or partnering with a manufacturer. Heck someone went ape when a simple paid ad from a manufacturer showed up in Model Aviation.

I too find it amusing that they have been preaching FRIA's for everyone's back yard at the same time getting ready to make money by selling modules. That's their business though, whatever works for them.

Horizon (who I fully expected to come out with one) just announced a sub 100 dollar module that will be available by compliance date via the Spektrum brand.