ORIGINAL: Hossfly
Hello Dave;
Would you please explain the reason that the last dues increase resulted in $6 (60% of increase) being diverted to member subscription expense for AMA's unrelated business entity, Model Aviation magazine?
Previous to the dues increase, $12 was the allocation. After the effective dues increase, the allocation became $18. All documented monthly in the MA page 6 in the informational section.
Hi Horrace and Mark,
US Postal Service Regulations stipulate parameters for organizations like ours when selling subscriptions to non-members. One of those parameters is the relationship between the non-member subscription price and the dollar amount of member dues allocated to receiving the magazine as a benefit of membership. The rise in the number that Horrace refers to is for the most part a reflection in the adjustment of the cost of a magazine subscription to non-members that rose from $24 to $36. This brought the cost of a subscription to a non-member more in line with organizations similar to ours. The annual audit in the member’s only section of the AMA Website gives a breakdown of the cost associated with producing our magazine.
For reference (and this will answer Mark's question) the following is a review of past dues increases and the dollar amount of dues allocated to the magazine and the non-member subscription price. The magazine was first published in 1975. Sorry I can't get this to format the way I'd like but the numbers across are 1. Year, 2. Annual dues, 3. Amt. allocated from member dues to MA, 4. Non-member subscription cost.
Yr. / Dues / Allocated to MA /Non-member cost
1975 $17 $7 $12
1979 $25 $8 $16
1982 $30 $9 $18
1987 $40 $9 $18
1991 $40 $10 $18
1994 $42 $10 $18
1997 $48 $12 $24
2003 $58 $18 $36
Dave