RCU Forums - View Single Post - why not advertise more
View Single Post
Old 12-01-2004 | 08:38 AM
  #3  
Tyre pressure
Junior Member
 
Joined: Nov 2004
Posts: 29
Likes: 0
Received 0 Likes on 0 Posts
From: , SWEDEN
Default RE: why not advertise more

In Sweden we have a number of sites (unfortunately in Swedish) that are totally radio controlled freaks site. We have a number of discussions regarding the new trucks that have come out and comparisons. As there is no direct advertisements toward the RTR freaks allot is done by hear-say. Although we do have magazines that are sold over the whole of Sweden with a mass following that have ad's for everyone else but not CEN.

There is also allot of advice giving to others as to the type and size of truck they should invest in. I got close to the genesis at a hobby show in Stockholm and purchased it via http://www.rmf.se/ that are a small shop but with a very large customer base that were the only people to have the genesis on show.

Max who is responsible for genesis customers ([email protected]) is doing you proud and has already sold a number of trucks the past month with new customers just waiting to decide whether to purchase one too. There has also been a discussion regarding the genesis and it's stability with almost 1500 viewings http://rsb.se/forum/index.php?t=msg&...d0e59bfaf2c05e (swedish again).

But max is also trying to put together a customer base of those that have purchased the truck in Stockholm and is hoping to put together a GENESIS truck day next year where everyone can smash and bash their pride possessions.

So as madmark clearly pointed out there is a slight lack of advertisement when you could have an even greater following in many other counties.

Maybe a good idea would be to give worldwide distribution agents access or copies of posters and information that can be forwarded to the local distributors whom in turn will love the chance to cover walls and shows with pics and information regarding CEN products. Electronic formated files that can be added to home pages must be a very cheap way for CEN to be seen free of charge.

Anything that can increase the customer base on a global level with a minimal cost is great for everyone.