RE: Which band, 50 or 72?
50MHz has the advantage of less people on it, but I'd check prices and availability of the 50MHz equipment. 72MHz is the most common, so getting a good deal on new and used 72MHz equipment will be much easier, and I think you'll have much more brands and models of equipment to choose from in the 72MHz band. I haven't looked for 50MHz stuff myself, but I know that 75MHz surface versions of the RXs & TXs are much more expensive, and there are much fewer choices.