The swash plate should follow the cyclic stick, that is forward should tilt the swash forward etc.

Looking at the right side of the heli the tail rotor should turn counter clockwise.

Right rudder should pull the push rod forwards. (the tail pitch slider should pull towards the tail case)

Rotate the nose left, (counter clockwise looking down) again the servo should pull the rod forwards.

As the throttle stick increases the carb should open and the main blades should both increase pitch.