Quarterly newsletter, DEFINITELY NOT a commercial magazine. IRC 501 (c) (3) Education. Commercial magazine comes under the definition of "Unrelated Business" which is a taxable income entity for the advertising profits. If AMA was subject to $1,000,000 per year taxes, then they would have $2,000,000 to keep in the jeans. [>:]

I certainly wish I was paying Uncle Sam a million yankee dollars each year. I'd have better jeans!

For AMA to lose some direct loss of 1.2 million on the magazine, plus another 4-500,000 for magazine staff not accounted to the magazine cost, can only evidence to me that there are ulterior plans in the works, thumbs are in the potential pie, and the guard (membership) is totally asleep at the wheel, also evidenced through their -- membership -- voting record and their uninformed complacency.