Well this I have to disagree with. If the average age of the AMA was in the 20's or even 30's, of course it would be much better received. Again, I'm not against old people, I'm going to be old one day. But typically they have more money and they like to keep things the way things are. Same goes for people that live in rural areas, they live there for a reason, they want things simple and consistent. This is a social issue as much as it is a financial one.