I know Alex.. I won a kit from him down at a contest a few weeks back.. He fly's with us in D7 and is with Fliton..
It's real.. I got the pics a few days ago from him.. Not sure if the July Kfactor is out, but I have a pic of what I won, plus others that Alex sent me.. He's real and had a huge banner there for the wood Element 170.. Plus he told me I could order the Composite version..

Chris