ORIGINAL: fliers1
ORIGINAL: 103/17
I think ''sign 3 and fly free'' failed because clubs really dont know how to cultivate new members. How do they get the word out? how do they reach out to find those flyers who are looking for them? Both legit questions. I think the AMA should start outlining ways for clubs to do outreach, then supply tools for them to follow through. Like offer a '' We want you to fly'' business card with their intro pilots names and numbers on them for clubs to hand out at events, street fairs, county fairs or to put in the local papers. Visibilty is one of the short falls of most membership drives. Folks simply dont know you are there or they dont think you will offer to help them. We used to say in the snowmobile industry '' always assume a person doesnt know unless you told them directly''. Its a fact. Communication needs to improve with the public and clubs are the only ones who can improve it.
103/17
If that's the case, are all AMA members hermits? Friends, relatives, neighbors, co-workers, anyone they happen to have a conversation with. AMA has already offered many suggestions and ideas on ways to bring in new members. I don't think AMA can do any more, espeically if members don't really want to be bothered with new members. With a wink and a nudge, they can claim to want more members, but that doesn't mean it's true.
Ask any instructor if he really enjoys teaching. I go way out of my way to offer anyone at all, to fly my trainer and have no problem finding people to take me up on my offer. I haven't had to pay for AMA in many years, thanks to AMA's Sign 3 program. BTW, I did this before the program and would do it if it didn't exist. Once more, you have got to want to teach and bring in more club members. If not, there is nothing that AMA nor anyone else can do.
Fliers1
So, in a nutshell the overall mentality and attitude of the clubs members need to change and that starts with every individual
