Unfortunately they are getting into a marketplace that is already well-populated by Tamiya, Heng Long and Wasan/Torro, the only way they can eke a niche for themselves is if they do a late Tiger.

Tamiya and Heng Long already have the early Tiger well covered, Wasan/Torro does a mid-production Tiger. Hate to say this, and I probably sound like a whiner, but they would have more luck doing a modern tank of any kind.